Posts in Strategy
13 Tools To Help You Consistently Produce Unique, Effective Visual Content

This is not the “definitive” must-have list of apps and programs. This is not a list of apps that I’m signed up to market as an affiliate partner. These are the tools and processes that I recommend to friends, family, and clients - because they work.


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Why nobody on social media listens to you

You ever feel like your followers don’t support you enough? Wish that you had more customers, clients, or supporters? Do you feel like social media is a popularity game that will never play out in your favor? Your feelings are valid, but your feelings won’t put you in a position to accomplish your goals. Creating a strategy that plays to your audience’s needs or wants will.

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The Power Of Brevity: how giving myself grace as a writer liberated my creativity

Every article I write doesn’t need to be over 1,000 words. It doesn’t need to talk about the nuances of some of my most traumatic experiences, deliver graduate level statistical analysis, or teach people how to cure cancer. Every piece of content that I create and share with the world doesn’t have to be something that I spent years formulating, revising, and losing sleep over.

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"What Do You Do?" - embracing my greatest talents without sacrificing my versatility

Being able to categorize my work in ways that are easily palatable to potential clients, partners, and investors is financially beneficial, because it allows them to more easily see how I can be of value to them.  At the same time, I don’t like offering up labels and titles that serve as weak substitutes for a conversation that actually reveals elements of who I am as a person. 

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A Creative's Internal Struggle: embracing the process in a numbers-focused world

Being selective about which articles or social media posts you publish is important. If you’re not ensuring that you release quality content, your voice holds less weight. On the other hand, letting fear stop you from writing, or from releasing, is just as dangerous of a thought process to embrace if you are looking to use your words for a purpose.

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Started Tweeting Less and Going Out More: the awkward, worthwhile process of diversifying my social media strategy

I love Twitter, but as I’ve grown older, I’ve realized that I can’t rely on it, or expect it to last forever. It’s no secret that Twitter has been struggling to turn a profit since its existence. The more I viewed my social media platform as the opportunity to create a career, the more I became nervous about putting all of my eggs in one basket. 

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I Quit My Day Job Six Months Ago. Here's What I Learned.

I quit my day job six months ago. It's been a crazy period in my life. I'm still not where I want to be financially, or professionally. That being said, I've made it through a period of my life that I was scared to embark upon for years, until a negative experience in the corporate world forced me to jump into the unknown on my own terms before I got fired. I've learned a few important things since I left my job that I intend to carry with me for the rest of my life. 

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